Our London is part of the wider Our Vodka project which embraces local craft, champions it’s neighbourhood and prides itself on quality. The Brand is based in it’s own unique micro-distillery which offers an excellent space to see the production in process whilst enjoying the drink at its source.
With a distinctive bottle design, independent, innovative business model and quality tasting product, Our London are at an exciting stage of growth, winning over a number of impressive stockists in the process.
DELIVERABLES: CONCEPT DEVELOPMENT, SOCIAL MEDIA STRATEGY, BRAND POSITIONING
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TO BETTER UNDERSTAND 'OUR LONDON'S' TARGET AUDIENCE AND POSITIONING, CRAVE WERE TASKED TO RE-FOCUS THE BRAND WHILST PROVIDING A NUMBER OF CREATIVE STRATEGIES TO HELP BOLSTER NOTORIETY, EXPOSURE AND ULTIMATELY SALES